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Channel Partners: Publications/Web sitesThe following periodicals and address some element of dealer incentive programs. BrandweekBrandweek is the leading source of news and information in the U.S. marketing industry and the only trade magazine to offer saturation coverage at all levels of the brand-activation process. Special Reports including Marketers of the Year, Next Generation Marketers (under 40), Guerrilla Marketers and Superbrands, covering the Top 2,000 brands that spend $250 billion on media in the U.S. each year. Brandweek covers the world of brand identity marketing from big-budget ad campaigns to under-the-radar "street" efforts. An indispensable marketing magazine that is a vital part of the marketer's tool kit, Brandweek gives its busy readers valuable competitive information and insights for bringing new products and ideas to the global marketplace. Phone: 800-562-2706. Web: http://www.brandweek.com BtoBBtoB, the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing. Published monthly by Crain Communications Inc, BtoB provides more than 45,000 subscribers with the information and analysis they need to develop a winning integrated marketing strategy for their companies. Phone: 212-210-0254 or 888-288-5900 . Web: www.btobonline.com Corporate & Incentive TravelCorporate & Incentive Travel, published monthly since 1983, is edited for corporate meeting planners with the responsibility for staging and planning meetings, incentive travel programs, conferences and conventions. They are also responsible for site selection, specifying accommodations and transportation. Each issue provides in-depth editorial focus on selection of site, accommodations and transportation, current legislation, conference, seminar and training facilities, budget and cost controls, and destination reports. Special columns are written by key industry leaders. Department and regular features highlight industry news and developments, trends and personalities, meeting values, facilities and destinations. Circulation more than 40,000 ABC audited. Phone: 561-989-0600 ext 114. Web: http://www.themeetingmagazines.com/index/ Corporate Meetings & IncentivesCorporate Meetings & Incentives (CMI) is part of Prism Business Media's Meetings Group of magazines. It explores trends in meetings and incentives as they relate to companies successfully communicating with employees, dealers, distributors and customers. Phone: 866-505-7173 or 212-772-9154. Web: www.meetingsnet.com CreativeThis publication contains articles of interest to sales promotion and marketing executives who manage sales promotion programs, POP displays, and trade show exhibits. Phone: 212-840-0160. Web: http://www.creativemag.com Customer Relationship ManagementCustomer Relationship Management is the membership journal for the Society of Consumer Affairs Professionals (SOCAP). It features articles by SOCAP members and other experts on consumer affairs, customer service, customer loyalty, and customer relationship management. Phone: 703-519-3700 x13. Web: http://www.socap.org/ IncentiveIncentive is the only publication devoted exclusively to motivation and performance improvement through the use of incentive programs and consumer promotions. We are a FIRST-READ for executives looking to improve company performance and a FIRST-BUY for advertisers looking to reach the most qualified incentive buyer decision-makers. The Incentive advantage is a direct result of more than 100 years of industry experience coupled with the highest subscriber qualification standards in the industry. Incentive helps both advertisers and subscribers reach their goals. Phone: 847-763-9050. Web: http://www.managesmarter.com Industrial DistributionThis magazine is edited for owners, top management, and sales personnel of industrial and construction distributorships. Articles focus on profit-making opportunities, new technologies, improved selling techniques, merchandising, and marketing. There is also coverage of distributor-supplier relationships and customer-distributor relationships. Phone: 781-734-8201. Web: http://www.inddist.com/ Insurance Conference PlannerThis publication covers the financial services industry's meetings and incentives needs and issues impacting insurance meetings planners. Phone: 866-505-7173. Web: http://www.icplanner.com/ Motivation StrategiesMotivation Strategies focuses on what's new, how-to, and where to find products and services related to incentives, motivational meetings, and performance improvement. Its affiliated Web site, the Sales Marketing Network at www.info-now.com, offers comprehensive how-to and reference information. Phone: 914-591-7600. Web: www.motivationstrategies.com Multichannel MerchantMultichannel Merchant is the authoritative source for catalog marketing intelligence. Since 1983, it has built a reputation for anticipating, reporting, and analyzing changes affecting the catalog business. Phone: 203-358-4221 . Web: http://www.multichannelmerchant.com P-O-P TimesAn Official News Publication of the In-Store Marketing Institute Published 12 times a year, P-O-P Times serves the news and product information needs of buyers and users of in-store displays, signs and fixtures. Every month, it informs readers of the news, trends, and events that shape the use of P-O-P and the impact and effectiveness of in-store marketing. Phone: 847-675-7400. Web: http://www.freetrademagazinesource.com/1-2048825222/description.aspx PotentialsPotentials magazine is now officially a part of its sister publication, Incentive magazine. The new Potentials section within Incentive magazine speaks to incentive buyers and program planners, enabling them to grow their businesses and enhance performance by providing ideas and products that motivate. We offer the most comprehensive look at incentive awards in the industry as well as providing the most up-to-date information on how corporations are leveraging products to motivate employees and clients. Phone: 610-792-2481. Web: http://www.managesmarter.com Progressive GrocerProgressive Grocer has been the voice of the food retail industry for over 84 years. Serving the largest audience in the market, Progressive Grocer's readers are top management at headquarters and top decision-makers at store level. From chain supermarkets to independent supermarkets, super centers, wholesalers and food brokers, readers rely on Progressive Grocer for its authoritative, comprehensive, relevant and research-based editorial and news. By anticipating, reporting and interpreting important data and trends, Progressive Grocer fulfills its mission: accelerating insight and opportunity for leading grocery retailers, and accelerating brand and sales success for leading manufacturers. Phone: 866-890-8541. Web: http://www.progressivegrocer.com Promo IdeasThis site includes a broad array of information beneficial to those who approve, specify or purchase promotional products, including industry facts, case studies, education, powerful research and a seasonal calendar. The site also includes a search tool that will enable buyers to locate a promotional consultant in their area or request a speaker at a meeting or event. Phone: 1-888-426-7724. PROMO MagazinePROMO Magazine provides insights into using promotion marketing as a strategic, measurable component of an overall marketing mix. PROMO editors take a "What Works and Why" approach to their coverage, informing readers about important trends, issues, news, and deals through corporate profiles, trend pieces, sector-specific departments, single-topic supplements, and exclusive research projects. Phone: 866-505-7173. Web: http://www.promomagazine.com Promo's Fast FaxThis service offers Promo magazine special reports by instant fax. Topics include promotion research, product sampling, mall marketing, in- and on-pack promotions. Phone: 800-254-1785. Web: http://www.promomagazine.com/ Sales & Marketing ManagementA publication for executives who want to build sales, stay ahead of the competition, keep up with technology, and market their companies to today's tough customers. Each issue has case studies, columns, and an international report. Topics range from motivation to sales training to automation. SMM also publishes the Survey of Buying Power, which uses U.S. Census data to track consumer buying patterns by county and metro area. Phone: 800-821-6897 or 646-654-5107. Web: http://www.managesmarter.com SalesForceXPSalesForceXP was launched in 2002 by a partnership of leading companies with a unique understanding of - and interest in - what it takes to methodically and measurably improve sales performance. These companies included leading suppliers of incentive awards, sales training programs, group incentive travel and performance improvement solutions...as well as the most knowledgeable publishing team in the industry. Phone: 952-401-1283. Web: www.SalesForceXP.com Selling PowerThis magazine is written for sales managers and salespeople. It features interviews and articles on selling trends and tactics. Includes sections on motivation, automation, and new product ideas. Phone: 800-752-7355. Web: http://www.sellingpower.com |
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